Wednesday, May 22, 2013

Press Release

Columbus Crew Supporters Plan “Operation June 1 Sellout”

COLUMBUS, OH – Columbus Crew supporters are banding together to help promote the match on June 1st at 7:30 pm against the Houston Dynamo.  The hope behind this movement, started on Twitter and the Columbus Crew Fan Podcast “The Massive Report”, is to sell out Columbus Crew Stadium for the match.

“It was just kind of this fun idea we had after the last match,”  Massive Report Podcast host Matt Goshert said.  “It’s something to do to raise awareness of the team’s next home game while spreading the word in general about the Crew.  The Crew’s attendance seems to usually pick up mid-summer and we were hoping as fans we could move that needle sooner and show the city of Columbus a good time in the process.  We have a lot of great grassroots marketing planned for this event.  We’re hoping that the local media picks up on this event and helps us propel it to the next level.”

The event will include posters (attached), fliers, promotion through social media and guerrilla marketing.  Supporters plan to post fliers all over town and work with local businesses to promote the event.  The aim of the event is to sell Crew Stadium out for the match, but success has a much simpler aim.

“We want to get a bunch of people and bring them out for either the first time this season or the first time ever,”  Crew Supporter Chris LaMacchia said.  “We want to engage the community in a positive way.   Whether they are sitting in the Nordecke (Supporters Section) or a family up in the cheap seats everyone who comes out is going to have a great time.”

More information on this event can be found on the event’s website at www.operationjune1sellout.com.  Tickets for the match can be purchased through the Crew’s website at www.thecrew.com or through Crew supporters groups at www.hudsonstreethooligans.com and www.crewunion.com. 

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